Cleo / United by purpose

Creating meaningful connections that do real-world good.

Cleo is a family of companies bringing together a unique suite of tools and services to help brands build stronger, more meaningful connections with users and target audiences.

The result: engagement that reduces cost per interaction, increases lifetime value, and creates measurable impact for business, our people, and the planet.

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The power of three

Narrative. Experience. Purpose.

Whatever action you want your audience to take, they are far more likely to do it when they feel a positive connection to your brand. That is why our NEP framework sits at the core of everything we do.

Narrative

Narrative

Tell your story in a way that moves people.

Experience

Experience

Engage your audience in earn-to-give experiences.

Purpose

Purpose

Turn participation into measurable good.

Built for modern engagement

From attention to action.

Cleo combines story, digital products, AI agents, earn mechanics, sport, commerce, learning, and measurable purpose to help brands create work people choose to participate in.

We are not here to add more noise. We build systems that help people connect, act, and prove the impact of that action.

Cleo campaign video mockup
Proof of work

Campaigns, communities and platforms.

From enterprise partner programmes to sports fan engagement and sustainability-led activity, Cleo builds participation around things people care about.

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By 2030, the most successful brands won’t be those with the biggest social followers. It will be the ones with the deepest communities and the most measurable real-world impact.

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